{"product_id":"organic-wild-blueberry-pomace-powder-100g","title":"Organic Wild Blueberry Pomace Powder 100g","description":"\u003cp\u003eCrafted from the pressed skins and seeds of wild Nordic bilberries (\u003cem\u003eVaccinium myrtillus\u003c\/em\u003e) — the small, intensely dark berries of Finnish, Estonian and Swedish forests — this pomace powder delivers an extraordinary concentration of \u003cstrong\u003eanthocyanins and polyphenols\u003c\/strong\u003e. Unlike powders made from whole berries, pomace captures the compounds richest in the skin and seeds, making it one of the most potent sources of berry antioxidants available. \u003cstrong\u003e100g of powder is equivalent to 700g of fresh organic wild blueberries.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNordic wild blueberries grow in conditions of extreme light and cold — long Arctic summers with up to 19 hours of daylight — which drives the berries to produce far higher levels of protective antioxidant compounds than cultivated varieties. \u003cstrong\u003eLoov\u003c\/strong\u003e sources only from certified organic forests and uses freeze-drying to preserve the full nutritional profile, retaining approximately 97% of the original nutrients. The powder is lab-tested for heavy metals and radiation. No added sugar, no additives, no synthetic ingredients.\u003c\/p\u003e\n\u003cp\u003eCertified \u003cstrong\u003eorganic\u003c\/strong\u003e, \u003cstrong\u003evegan\u003c\/strong\u003e, and \u003cstrong\u003egluten-free\u003c\/strong\u003e. Non-GMO.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e Add 1–2 tablespoons daily to smoothies, yogurt, porridge, cereal or baked goods. The powder mixes easily but will not fully dissolve in water — this is normal, as it is made from whole berries including fibre-rich skins and seeds. Store sealed in a cool, dark, dry place. Use within 60 days of opening.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e 100% organic wild blueberry pomace powder (\u003cem\u003eVaccinium myrtillus\u003c\/em\u003e).\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is pomace powder and how does it differ from whole berry powder?\u003c\/strong\u003e\u003cbr\u003ePomace is the solid mass left after berries have been pressed for juice — it consists of the skins, seeds and pulp. These parts are particularly rich in anthocyanins and other polyphenols. Pomace powder is therefore more concentrated in these specific compounds than powder made from whole berries.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy are Nordic wild blueberries better than cultivated blueberries?\u003c\/strong\u003e\u003cbr\u003eNordic wild blueberries (bilberries) are a different species to the larger North American cultivated blueberry. The extreme conditions of Nordic forests — low temperatures, long daylight hours — cause the berries to produce significantly more anthocyanins and antioxidants. Studies suggest they contain up to four times more anthocyanins than cultivated varieties.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs this product organic?\u003c\/strong\u003e\u003cbr\u003eYes — the berries are sourced exclusively from certified organic forests in Finland, Estonia and Sweden. The product is independently lab-tested for heavy metals, radiation, pesticides and other contaminants.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy does the powder not fully dissolve in water?\u003c\/strong\u003e\u003cbr\u003eBecause it is made from whole berries including their seeds and skins, which are rich in dietary fibre. Fibre does not dissolve in water. This is a sign of an unprocessed, additive-free product.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow should I store this powder?\u003c\/strong\u003e\u003cbr\u003eStore in an airtight container, sealed, in a cool, dark and dry place away from direct sunlight. Once opened, use within 60 days for optimum freshness and nutritional value.\u003c\/p\u003e","brand":"Loov","offers":[{"title":"Default Title","offer_id":49150322245884,"sku":"LOV1164","price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/4683\/9207\/files\/LOV18_large_1649300f-4016-4fe6-9ba2-c179338f5ce8.jpg?v=1780303186","url":"https:\/\/econaturalproducts.co.uk\/products\/organic-wild-blueberry-pomace-powder-100g","provider":"Eco Natural Products","version":"1.0","type":"link"}