{"product_id":"toothpaste-with-hydroxyapatite-fresh-mint-fluoride-75ml","title":"Toothpaste with Hydroxyapatite Fresh Mint \u0026 Fluoride 75ml","description":"\u003cp\u003eA modern approach to everyday oral care — \u003cstrong\u003eGeorganics Fresh Mint Toothpaste with Hydroxyapatite \u0026amp; Fluoride (1350ppm)\u003c\/strong\u003e delivers triple-action protection: hydroxyapatite remineralises enamel from the surface in, fluoride provides proven cavity prevention, and erythritol naturally reduces plaque without harsh chemicals. 100% natural origin, SLS-free, glycerin-free, non-foaming, and free from parabens, microbeads, triclosan, and palm oil.\u003c\/p\u003e\n\u003cp\u003ePackaged in a \u003cstrong\u003erecycled and recyclable aluminium tube\u003c\/strong\u003e with compostable cardboard box — fully plastic-free. 75ml.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGeorganics\u003c\/strong\u003e is a British oral care brand committed to purposeful, plastic-free dental products. Every ingredient has a clear function — nothing unnecessary, nothing harmful. Vegan and cruelty-free.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e Apply a pea-sized amount to a toothbrush. Brush for 2 minutes, then rinse and spit. Do not swallow. Keep out of reach of children. Adults and children over 6 years.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients (INCI):\u003c\/strong\u003e Calcium Carbonate^, Glycerin^, Aqua^, Erythritol^, Hydroxyapatite^, Mentha Piperita Oil^, Xanthan Gum^, Glycolipids^, Menthol^, Sodium Fluoride^ (1350ppm), Limonene^, Linalool^, Citronellol^. ^Natural. Of total: 100% Natural Origin.\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eWhy combine hydroxyapatite AND fluoride?\u003c\/strong\u003e\u003cbr\u003eHydroxyapatite and fluoride work through different but complementary mechanisms. Hydroxyapatite bonds directly to the tooth surface and fills microscopic enamel damage, while fluoride converts surface hydroxyapatite to the stronger fluorapatite mineral. Together they provide more comprehensive protection than either ingredient alone.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is erythritol and why is it in toothpaste?\u003c\/strong\u003e\u003cbr\u003eErythritol is a naturally derived sugar alcohol (typically from fermented wheat or corn) that has been clinically shown to reduce plaque formation and inhibit the growth of cariogenic bacteria, without providing them with energy to produce acid. It also gives the toothpaste a mild, pleasant sweetness without sugar.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs the packaging genuinely plastic-free?\u003c\/strong\u003e\u003cbr\u003eYes — the tube is made from recycled and recyclable aluminium, the lid is HDPE (widely recyclable), and the outer box is compostable cardboard. No single-use plastic is used.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs this suitable for vegans?\u003c\/strong\u003e\u003cbr\u003eYes — all Georganics products are certified vegan and cruelty-free.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes it foam?\u003c\/strong\u003e\u003cbr\u003eNo — this is a non-foaming formula (SLS-free and glycerin-free), which many people find gentler on the gums and more comfortable to use.\u003c\/p\u003e","brand":"Georganics","offers":[{"title":"Default Title","offer_id":49205500543228,"sku":"GEO1620","price":4.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/4683\/9207\/files\/GEG25_large_a32a9ab6-d0d4-4bb8-b081-702a782d95dd.jpg?v=1781643975","url":"https:\/\/econaturalproducts.co.uk\/products\/toothpaste-with-hydroxyapatite-fresh-mint-fluoride-75ml","provider":"Eco Natural Products","version":"1.0","type":"link"}